WBF accompanying the Moz Brand Authority launch.
Loosely based on my SMX Munich talk, covering how Google might respond to the various external existential threats creeping up on its sweet search monopoly.
A very early first take on ChatGPT, originally circulated internally within Moz a couple of months before it was made public here.
Recorded at SearchLove London in October — in the wake of three Google updates — a different take on core updates.
This is an (edited) recording of an internal meeting from early 2021, talking about PageRank with Moz engineers & marketing team members. A big part of my role at Moz is to make sure teams who may be new to the SEO industry can understand the concepts they’re working with, and this biweekly series is part of how I do that. Unfortunately, my hair reflects the winter 2021/2 Covid lockdowns I’d just come out of.
This is the Whiteboard Friday I recorded at MozCon 2022, loosely based on a section of my talk.
This Whiteboard Friday resembles a shortened version of my Digital PR Show talk of the same title.
Predictions for CWV in 2022.
My mother would be proud of these illustration skills. This whiteboard Friday again covered an issue primarily affecting larger sites.
Cannibalization, known to its friends as Cannibalisation, is a super common SEO problem for larger sites. I also got to show off my pressure cooker in the thumbnail.